In order to be able to do business effectively either with or in Latin America, international managers must understand the key factors, both uncontrollable and controllable, internal and external, that will affect their firm’s performance. This...
This participative and interactive course will give students a better understanding of the business environment in the EU and the opportunities for companies operating within its borders. Whether a small enterprise or a global business, every...
This participative and interactive course will give students a better understanding of the business environment in the EU and the opportunities for companies operating within its borders. Whether a small enterprise or a global business, every...
Business ethics do not deal with the question of what is legal, but rather with the application of moral standards to business decisions. The majority of moral standards relate to personal behavior that is not necessarily legislated and also varies...
Business ethics do not deal with what is legal, but with the application of moral standards to business decisions. The majority of moral standards relate to personal behavior, which is not necessarily legislated and varies according to cultural...
Business ethics deals with the application of moral standards to business decisions. The majority of moral standards relate to personal behavior which not necessarily is based on laws and varies along with cultures. A common belief is that the...
International marketing is important as the world becomes increasingly globalized. In an international context, marketing managers plan and conduct transactions across borders to create exchanges that satisfy the objectives of individuals and...
International marketing is important as the world becomes increasingly globalized. In an international context, marketing managers plan and conduct transactions across borders to create exchanges that satisfy the objectives of individuals and...
The course provides an overview of the fashion system and an in-depth understanding of the strategic, organizational and managerial characteristics of fashion and design-based companies, both in the high end and in the mass market.
Brand Management...
While there are many definitions of entrepreneurship and entrepreneurs, most will agree that entrepreneurship is more than just “starting your own business”. It is a practice and discipline rather than a science or an art and it is believed to be the...